New Beginnings

Taylor Canfield Blogging, Internship, Marketing

As a new intern at my first internship, I feel like I am finally going somewhere! It only took 23 years to realize what I really want to do and I could not be happier! I will be honest, it took some time to figure out exactly what I wanted to do and accomplish. What I know is finding your …


What’s Next?

Emily Springer Blogging, Internship, Michigan Creative

  Welcome back! If you read my last post, you are aware that I recently graduated from college. And by recently I actually mean like a year and a half ago. After graduation, I moved back to the Lansing area and was beyond excited to start what I had hoped to be a blossoming career in the marketing field. It …


A Blog About Blogging

Alli Myers Blogging

“I don’t have time to blog.” “Blogging isn’t important for our business!” “I don’t know what to blog about…” Have you ever found yourself using any of these excuses to NOT write a blog every now and then? The fact is a lot of people either really don’t see the importance of blogging for their business, or they just plain …

Online Marketing Key Can Be Blogs Websites Social Media And Emai

Passion in the Market Place

Taylor Canfield Creative, Marketing

  It has been said by cellist Yo-Yo Ma, “Passion is one great force that unleashes creativity, because if you’re passionate about something, then you’re more willing to take risks.” I don’t believe anyone could have said it better. Without passion everything would seem bleak, I know that I don’t take risks when I don’t feel fired up about a …

Indiana Dunes Sandchair

Creative Charity: Doing Good with Design

Mike Holloway Blogging, Branding, Creative, Michigan, Michigan State University, Photography

As a young person in my senior year (what!?) of college, it’s a little crazy to think I’ll be going out into the real world (or back to my parents’ house) in just a few months. How am I ready for the workforce? I’m actually about to go to a career fair later today, and I couldn’t be more nervous. Even …

Lansing web design, lansing video production

UZoom Media and Michigan Creative Unite to Create Premier Agency

Melissa Meschke Blogging, Business, Marketing, Michigan, Michigan Creative

Contact:   Melissa Meschke Cell: 262 689 2089 Email: UZOOM MEDIA AND MICHIGAN CREATIVE UNITE TO CREATE PREMIER AGENCY February 19, 2015 Lansing, MI-UZoom Media and Michigan Creative announced today that they will enter into a definitive merger agreement to diversify and enhance their service offerings under the brand of Michigan Creative on March 5, 2015. The combined company will …


Marketing- Where The Learning Never Stops

Emily Springer Business, Marketing, Michigan Creative

Ever since I decided to go into the advertising and marketing field, I have often been asked, “Why?” To be honest, it took me years, multiple years, to figure it out. I would come up with lame, non-specific answers like, “I just find it interesting,” or “I don’t really know.” I knew I enjoyed my college courses and the coursework, …


Making a Testimonial Video

Alli Myers Blogging

We’ve all seen those commercials on TV that seem like true customer testimonials, but we can tell that they’re actually scripted. Or the ones that seem like the friendly face on the screen is telling a true story of how great of an experience they had with a particular business… until you see the little disclaimer on the bottom saying …


Super Bowl XLIX Commercials Have Started!

Alli Myers Blogging

We’re still a few days away from Super Bowl XLIX, but a lot of companies have already started releasing teasers of their 2015 Super Bowl ads, and some of them have even released the full spots! Super Bowl commercials are the most anticipated commercials of the year. These ads are the ones that you will remember for the entire year …